It was 1913, and five engineer minded entrepreneurs invested $500 to try something unheard of. The plan was to convert brine in the nearby salt ponds of the San Francisco Bay into bleach using electrolysis. It was a strange idea at the time, bleach was undervalued at the time and was only recently becoming seen as a useful product. At the end of the 19th century, Louis Pasteur discovered bleach was a potent disinfectant, although even by the 1910s it was not widely regarded. That would all change when Clorox made available an extremely cheap, yet industrial-grade bleach. It was as capable as the sodium hypochlorite that Pasteur used, and as affordable as fine soap. It couldn't stop just at industrial grade bleach, germs were everywhere. A less concentrated household version of the bleach formula was quickly made, and soon enough they were under the sinks of every house in America. Today, the most powerful disinfectant is available at every store, all thanks to Clorox.
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